3LAU donates profits from shows and releases to Pencils of Promise
In the wake of Sandy’s east coast destruction we saw numerous artists step up and support the cause, but one DJs charitable efforts exceed isolated incidents. In April, Justin Blau — better known as 3LAU — partnered with the non-profit organization, Pencils of Promise to build three schools in developing countries. By donating all the proceeds from his single, “Back to New,” Justin was able to raise the requisite $25,000 for the first school within two months, and now the Justo Rufino Primary School in Guatemala is already up and running. After paying the school a visit Justin reports; “their appreciation of the school, and dedication to the youth of the community was unlike anything I’ve ever seen.”
In order to raise the funds for the second school, he decided to donate $1 from every ticket sold on 22 dates for his 3LAU Your Mind tour to the cause. Through these efforts he was able to raise $10,876 — nearly half the necessary funds — towards the second school. Beyond its fundraising success the tour was also personally fulfilling for Justin
“From playing venues and festivals I’ve always dreamed of — like House of Blues Boston with my friends Paris & Simo and Electric Zoo NY — to meeting so many awesome people along the way, it was easily the best three months of my life.”
We hope other DJs will follow suit in using their success to help others.
Click below for an exclusive mixtape from Justin and information on how to donate.
Donations are accepted via Pencils for Promise.