Sirius XM to launch ‘UMF Radio’ channel, stream Miami Music Week live
Ultra Music Festival will be streaming all six days live from the UMFTV YouTube channel, but if you lack the screening power to watch the festivities, Sirius XM will have you covered. Such streaming power would exceed the already established electronic stations, so Sirius XM is launching UMF Radio, previously an Electric Area segment, as its own channel dedicated to the non-stop musical mayhem of Miami Music Week. In its limited run, the station will kick off broadcast on March 15th before closing shop on March 22nd. Tune in for live sets from the biggest pool parties and artist interviews from the Sirius XM lounge; UMF Radio won’t let you miss a Miami moment.