OneBeat Channel partners with Mixify, will deliver live events to fans on Xbox Live
In Spring 2013, OneBeat Channel partnered with Xbox to launch a dance-centric app for the Live platform. They’ve taken this partnership one step further by joining forces with Mixify, the never ending online music festival, to provide high quality audio and video streaming services which will allow numerous artists to broadcast directly to fans. These services will be free to Xbox Live subscribers worldwide and will pair original content curated by OneBeat, calendaring, and live events. This partnership shows that the divide between digital and physical is slowly closing and fans around the world will be able to have access to quality content right in their living room. The integrated platform is expected to launch by October and will provide content from various artists, labels, and agencies.
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