Paul Van Dyk and TOMS launch new shoe and eyewear linePaul Van Dyk Toms Billboard 650

Paul Van Dyk and TOMS launch new shoe and eyewear line

Trance legend Paul Van Dyk is collaborating with California fashion brand TOMS to create a new collection of shoes and eyewear. The products will have a galaxy-inspired design with Van Dyk’s signature triangle logo and his record label’s logo (VANDIT) featured. TOMS’ One for One program will give away one pair of shoes for every one bought, also restoring eyesight to someone for every pair of glasses purchased.

“As soon as I learned about their program it was a natural connection,” Van Dyk says. “Supporting such programs is an important part of what I do. So when the idea to do something together came up it was a short conversation. TOMS and I had an immediate understanding about what is important: help people if you can. And if we can do so with a bit of style, much the better. I think we succeeded doing both here.”

The new shoe collection will be available in two different versions: the classics for Men and Women start at $59, while the Paseo Mids for men start at $70. The TOMS Beachmaster sunglass frame is priced at $125. We are certain that Paul will be sporting the new kicks and eyewear during his set at EDC Las Vegas this upcoming weekend.

Via: Billboard Biz

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