Avicii previews new track ‘The Days’ in new Ralph Lauren commercial
Recent headlines have ceaselessly thrown Avicii into the spotlight. Though the producer has retreated home for the remainder of the year in concern of his health, his latest projects have continued to roll out and evidence Tim Bergling’s empirical musical talents in the wake of his now physical absence. Following a sneak preview of his forthcoming collaboration with Wycleaf Jean, Avicii now also leaves another gift through clothing brand Ralph Lauren.
As debuted in a new commercial, “The Days” is a new track “inspired by friends and fans and all the days we’ve shared,” Avicii writes. Viewers join a group of denim-clad and country folk-inspired models as they dance around to the hopeful suggestions of the song’s intro before the scene switches to an arena where Avicii takes the stage in front of a massive sea of people. Though the minute-long snippet serves as a first taste of the new tune, “The Days” has yet to receive a release date.