Researchers at Cambridge discover link between personality type and musical preference
A clear observation any music fan can make is that each style attracts a certain crowd of like-minded people. In many cases, entire friendships have been created based solely off having the same music preference. Curious to see if these observations had any global truth to them, researchers at Cambridge University launched a 4,000-person study where each participant was asked to rate 50 song clips that covered 26 styles of music. Prior to rating the music, they were asked to categorize their personality type as either a “systemiser” that preferred living life in a logical manner or an “empathiser” who uses emotion to make decisions.
The study’s results revealed a fascinating correlation: those who fell under the “systemiser” category favored more intense music such as Metallica, while the empathisers has an opposite preference of more mellow and “unpretentious” styles, like Norah Jones. Discovering this link between music and personality type is just the beginning of further studies that can be done to understand the human psyche. For example, autistic people favored intense music, implying that people with this condition tend to be systemisers. Findings can also be beneficial on the marketing side; streaming services such as Spotify and Apple Music can better provide music suggestions to listeners based off of a personality test.
Via: Fact Magazine