Vine launches ‘Music on Vine,’ incorporating functions for music and artists in the video-sharing app
Six-second video sharing app Vine has stepped up its game in its efforts to appeal to artists and music lovers with a newly-announced music based initiative. The ‘Music on Vine’ feature will include a number of new ways for users to post and experience music. A “snap to beat” function will allow users to create “never-ending music loops” in sync with the continuously-playing videos. Users can now also add sound effects to their videos for enhancement.
Vine will also incorporate new music discovery features into the app’s interface like a feature tracks section and the inclusion of song titles and other information into music posts. Recently, Vine partnered with Billboard to incorporate the songs that are popular on the platform into the Billboard Social 50 chart. “To date, our creation tools have focused on the visual components of your Vines,” reads a blog post on Vine’s website outlining the new developments. “By focusing on how your Vines sound, you can make better Vines, and share new music for the world to uncover.”