Interscope Records just delivered the best #Mannequin Challenge yet
Everyone from professional sports teams to Paul McCartney have taken on the #Mannequin Challenge, the most recent and wide-spread viral sensation since the likes of the Harlem Shake and the Ice Bucket Challenge. Some of the most successful takes on the challenge have been delivered by several of the biggest names in electronic music, as the videos capture massive crowds of enthralled fans posing with their beloved artist while Rae Sremmurd‘s “Black Beatles” plays out.
However, Interscope Records, the label that co-released “Black Beatles” alongside EarDrummer Records, has arguably completed the best Mannequin Challenge to date. Set in what could be considered the wildest office ever, the video depicts an entire floor of Interscope employees posing in lavish positions, doing everything from sipping champagne to playing beer pong and throwing a football. As if the outlandish props, headstands, and hilarious scenes of debauchery aren’t enough, Interscope tapped into its creative side by using invisible string to make it look like dollar bills, champagne corks, and a slew of other objects are levitating in thin air.
Interscope released the video in celebration of “Black Beatles” overtaking The Chainsmoker’s “Closer” as the top spot on the Billboard Hot 100 chart, and it seems safe to say the visual definitely does the track justice. Interscope has set an extremely high bar for anyone who attempts to dethrone it as the unofficial Mannequin Challenge winner, making it all the more exciting to see what someone can think of next.