Bose is facing a class action lawsuit for illegally collecting user data
Bose knows what its costumers are listening to, at least according to Kyle Zak, the lead plaintiff in a class action lawsuit against the company for allegedly collecting user data illegally before selling it to third party companies.
After purchasing a pair of wireless headphones, Zak download Bose Connect – an app that allow customers to pair their headphones to their smartphones using a Bluetooth connection. The lawsuit alleges that because Bose encourages user to register their headphones’ serial numbers using their name and address, the company is able to link the data it collects to individual users, thereby enabling Bose to create detailed profiles about its users and their music listening histories and habits.
In his suit, Zak is seeks $5 million dollars in damages. Bose has released a statement denying the plaintiff’s claims, stating “we don’t wiretap your communications.”