Infamous Billy McFarland prepares for Fyre Fest 2.0

Yes, you read that correctly. A six-year prison sentence for fraud and a court-ordered $26 million restitution payment are more than enough to discourage even the most ambitious of businessmen. But Billy McFarland is no ordinary businessman, and as he sits in his prison cell supposedly learning his lesson from the disaster that was Fyre Fest 1.0, plans for Fyre Fest 2.0 are already being made.

For those unfamiliar with Fyre Fest 1.0, the event was marketed as a world-class luxury music festival on a private island in the Bahamas. Organized by businessman Billy McFarland and rapper Ja Rule, the festival failed to meet any of the standards it promised, leaving fans and social media influencers alike stranded on an island eating sliced cheese from styrofoam boxes. The epitome of first-world-problems, the flop of a festival earned its own Netflix and Hulu documentaries that McFarland claims inaccurately portray him.

To set the record straight, McFarland is currently authoring a memoir titled Promythus: The God of Fyre. After failing to secure publishers, McFarland decided that he will self-publish his story. Explaining why the memoir is necessary for the success of Fyre Festival 2.0, McFarland stated in an email, “Putting in terms of Wolf of Wall Street, the Festival will not be a one and done event — it’s happening again, so the original story will lose the potential to be told and set the stage if it’s not done before the next events take place.”

Photo credit: Mark Lennihan/AP Photo

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