UPDATED: Tomorrowland organizers plan to move festival worldwide, including North America
In 2012, Tomorrowland drew 180,000 dance music fans from over 75 countries around the world to the small municipality of Boom, Belgium. With international demand booming every year, festival organizers, ID&T, decided to give Belgians an exclusive pre-sale, selling all 80,000 tickets in one day. The worldwide sale took place two weeks later, with the last 100,000 tickets selling out in 43 minutes. To meet the overwhelming demand from abroad, the festival organizers are now thinking about hosting the festival at locations across the globe.
Exclusive: Duncan Stutterheim, CEO of Sensation, on coming to America, ‘being different,’ and the future
A week ahead of Sensation's first trip across the pond to the United States, we sit down with the company's CEO Duncan Stutterheim to talk about how Sensation is different, what fans should expect, and what the long-term goals are for not only Sensation, but all of ID&Ts other events as they prepare to take the United States by storm.