Rithm relaunches music messaging app with a focus on streaming
Rithm originated as a standalone app designed to let users send each other music-based messages. Today, the platform is relaunching through an update that shifts its focus to becoming a lightweight streaming application. Originally, users could only listen to clips of songs, but thanks to striking deals with Sony, Universal, and Warner, the music messaging app is now the latest to throw its hat into the streaming ring. The announcement comes with a new commercial structure for low-cost streaming at $3.99/month – much cheaper than the current host of competition. As with most streaming platforms there is also a freemium (ad-supported) tier of the service available.
The paid tier allows users to save songs they are sent to a 40 song playlist that allows 60 swaps per month — effectively providing a 100 song playlist per month for paying customers. Already adopted by The Chainsmokers, Steve Aoki, Zeds Dead, and Migos, the service offers custom artist emojis and stickers — including an actual Dancing Astronaut.
Follow us on Rithm under the handle DancingAstronaut, we’ll be sharing our favorite tracks each week via the app.