Pete Tong

IMS Ibiza opens with emotional speech on Avicii’s death from Pete Tong: ‘We weren’t supposed to die chasing the dream’

The International Music Summit (IMS) officially kicked off in Ibiza with conference co-founder Pete Tong‘s discussion on mental health.

Tong began with an emotional speech on the tragic passing of Avicii, and spoke about how the industry can better deal with the stresses and strains of life in the music business.

In the talk, Tong spoke about how individuals in the music industry need to support each other. Speaking on the death of Avicii, he said: “we [DJs] weren’t supposed to die chasing the dream.”

Tong also touched on how the producer, who was found dead in Oman last month, quickly becoming a superstar without the proper tools for coping with the change in lifestyle that comes with a near overnight jump worldwide success.

Tong’s touching tribute to Avicii was followed by another panel, Our Duty Of Care. Christine Brown of Help Musicians UK said: “People in music are three times more likely to suffer from mental illness. That really pushed us into action.”

H/T: Mixmag

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