Kygo partners with ‘Tomorrow Needs You’ campaign, pledges $30k in honor of World Suicide Prevention Day
The advent of Avicii‘s 25th birthday on September 8 and World Suicide Prevention Day two days later focalized the topic of mental health, a subject that has remained tragically relevant in the recent death of 26-year-old rapper Mac Miller. World Suicide Prevention Day was a particularly poignant day for Kygo, who cited Avicii as his “biggest musical inspiration,” and “the reason [he] started making electronic music” following the DJ’s death in April. “I don’t think I would’ve been on this stage tonight if it wasn’t for him,” Kygo told the crowd gathered at his Coachella 2018 set, where the tropical house heavyweight closed out his weekend performance with a tribute to the late producer.
Kygo has since partnered with “Tomorrow Needs You.” A campaign organized by To Write Love On Her Arms, “Tomorrow Needs You” seeks to augment mental health awareness and raise funds for treatment and recovery for those who struggle with mental health. “This year has been a tough year in the music industry, and I think it’s time mental health is taken seriously,” Kygo wrote in an Instagram post announcing his coalition with the campaign. Kygo additionally pledged $30,000 to “Tomorrow Needs You,” and encouraged fans to follow suit.
As “Tomorrow Needs You” reports, 800,000 people die by suicide globally each year. The suicide rate has risen 25 percent over the past 20 years, and has increased by more than 70 percent among young people age 10-17. “Tomorrow Needs You” hopes to “encourage honest conversations about suicide and share the ways in which we can [all] work to prevent it.” National Suicide Prevention Week concluded September 15, but mental health warrants conversation beyond one day, or one week. Those interested can learn more about the Tomorrow Needs You campaign and make a donation, here.
Dancing Astronaut is conscious that anxiety, depression, and other mental health hardships extend far beyond the music industry to affect the lives not only of the artists and producers active in the music industry, but those of listeners worldwide. With this in mind, DA has compiled a list of mental health resources to help those struggling with thoughts of self harm. Readers can view the list of resources, here.
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In honor of World Suicide Prevention Day (September 10), I’m proud to join the ‘Tomorrow Needs You’ campaign by @twloha. This year has been a tough year in the music industry, and I think it’s time mental health is taken seriously. I’ve decided to donate $30,000 to TWLOHA’s campaign. If you want to help as well, go to the link in my bio to donate. 100% of your donation will go toward connecting people to the help they need and deserve! Thank you @twloha for the work you’re doing🙏🏼