Avicii honored as a wax figure at Madame Tussauds in New York City
Avicii‘s influence on dance music culture is unending.
For years, Avicii (Tim Bergling) defined the electronic music scene. From his enormous festival bookings to his subtle swagger that landed him a place in the Tommy Hilfiger catalog. One look and one listen to Bergling told observers everything they needed to know about EDM: the good, and the bad. Throughout those years, Bergling experienced both with austere sincerity.
Bergling’s death shook not just the electronic music world, not just the music world—but the world. His suicide opened a worldwide forum to discuss mental health in entertainment. Since then, he has been honored in a plethora of different ways including numerous posthumous releases, documentaries offering a glimpse into his life, and most recently, a wax replica of his likeness featured at the legendary Madame Tussauds museum in New York City.
“We are always looking to create those celebrities who have made a significant impact on their field, and I think that it’s easy to see that Avicii is one of the most iconic musicians of our generation,” says Tom Middleton, general manager of Madame Tussauds NY. “For us, it was the perfect opportunity in conjunction with his family to really celebrate his life and his career and allow guests to relive some of this icon’s most notable performances.”
To create the figure, specialists from Madame Tussauds had to watch a surfeit of footage to get every detail right while truly capturing the level of positivity he emanated to crowds night after night. They even received input from Bergling’s parents, Klas Bergling and Anki Lidén.
Bergling’s figure will be on display at Madame Tussauds beginning October 8 in the music room of the museum. Taylor Swift, Rihanna, Usher, and Johnny Cash are just a few other prominent figures in that incisive room.
Photo Credit: Astrid Stawiarz/Getty Images