Avicii unleashes the official lyric video for ‘Hey Brother’

The folk-fueled hit “Hey Brother” from Avicii’s critically acclaimed debut studio album True has received the lyric video treatment in hand with an interesting set of visuals. The track compliments its melodic leads with some incredibly catchy vocals, that, as Tim insists, seem to be missing from the “EDM” being produced as of late. With a packed end-of-the-year schedule, including a highly-anticipated show at the Hollywood Bowl and a series of massive headlining shows in Europe at the start of 2014, the Le7els star looks to continue asserting his dominance over the mainstream electronic world. Under the guidance and assistance of Ash Pournouri, Avicii has revamped the 4th and Broadway Record Label on Island Def Jam/Universal Records, so expect some large-scale releases with professional distribution from the PRMD camp soon.

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