Doppler Labs is bringing Here Active Listening to Coachella
Doppler Labs and Goldenvoice have just announced the second iteration of their partnership after teaming up for last year’s Coachella. In 2015, Doppler distributed 100,000 free pairs of DUBS Acoustic Filters. This year, the wearable tech company will show off its chops with its latest project, Here Active Listening. Here, an earbud and smartphone app pairing, offers users a personalized listening experience that allows one to boost bass, eliminate white noise, and alter the EQ, among other controls.
The strategic collaboration signals the only time that Here will be available to consumers for public trial and purchase. Coachella ticketholders will also have the chance to buy Here ahead of the festival’s arrival so that they are knowledgeable about the product’s full potential before first-time use. The waitlist to get a hold of Here currently exceeds 25,000 expectant fans.
Paul Tollett of Goldenvoice commented, “Our partnership with Doppler Labs has been a passion project for us since the beginning. It’s been fascinating to watch Here go from a concept to a reality. Here puts the power of music back into the ears of Coachella attendees.”