SFX draws new sponsors for dance music festivals in wake of fourth-quarter loss
Even though SFX Entertainment reported a net loss of $119 million, or $1.73 a share for the year, it continues to rack up an array of sponsorship deals including Anheuser-Busch and Clear Channel Communication. With a portfolio containing Tomorrowland, Electric Zoo, Rock in Rio and Sensation, the dance music entertainment giant highlights the critical nature of media and sponsorship deals stating that two big deals with be announced next month.
SFX set to acquire EDM ticketing platform Flavorus
SFX Entertainment continues its acquisition of leading companies in the electronic music space with its recent purchase of Flavorus. The innovative ticketing system was established in 1999 by Todd Sims and James Reichardt, Flavorus became the pre-eminent platform in EDM with more than 5,000 partners including EDC, HARD, Pacha NYC, Beta Nightclub and more.
SFX and Clear Channel partner up, bring Beatport Top 20 to terrestrial radio
Fourteen years ago Robert Sillerman sold his original concert promotions company, SFX Entertainment, to Clear Channel Communications for $3 billion dollars. Now he takes the second iteration of the SFX brand back to Clear Channel, this time for a market partnership with the radio giant on numerous initiatives including a talent search competition for DJs that will air on stations nationwide. The partnership also features a weekly top 20 Beatport countdown, the music juggernaut that Sillerman purchased in mid-2013 for $50 million.
SFX finalizes acquisition of Made Event, expands influence in NYC region
Robert Sillerman's SFX Entertainment continues to acquire some of the biggest brands in electronic music culture, finalizing its acquisition of New York-based Made Event. As the promotional company behind New York's premier music festival, Electric Zoo, Made Event increases SFX's circle of influence to one of the largest dance music markets in the United States. What was originally intended to be a 70% acquisition, according to IPO paperwork filed a few months back by SFX, has grown to 100% ownership of the Made Event brand -- mirroring the acquisition timeline of ID&T, a company who was also recently fully acquired by Sillerman's ever-expanding brand.
SFX continues to expand its influence, acquires Arc90, Tunezy and Fame House
After recently announcing the complete acquisition at ID&T at this year's Amsterdam Dance Event, as well as making history as the first dance music entity to go public on the NASDAQ, Robert Sillerman's SFX Entertainment continues to expand its circle of influence. In a move to consolidate its position in content, the conglomerate has recently acquired Arc90, Tunezy and Fame House. Arc90, best known for the Readability app, is one of the premiere mobile and web app developers in the market while Fame House represents SFX's move to become a fully comprehensive digital marketing machine. Canadian start up, Tunezy, is perhaps the most interesting of the acquisitions. The company has only just recently raised a round of funding and although it boasts 10 million users on its streaming service dedicated to independent musicians, the move may be a bit hasty -- especially with Spotify and iTunes stranglehold on the streaming music market.